Business Analysis Development Day (BADD) - Friday, August 16, 2019



The IIBA Austin Chapter is excited to present our 8th annual Austin Business Analysis Development Day (ATX BADD) on Friday, August 16th!

ATX BADD is an annual educational and networking conference for all professionals working to enable change and provide better business outcomes. We have organized a day of skills workshops, starting with our morning keynote speaker, Paula Bell.

We're returning to Commons Learning Center on the J.J. Pickle Research Campus at The University of Texas at Austin, at 10100 Burnet Road, Austin. Your registration includes coffee and pastries in the morning, a catered lunch, and free parking. The conference runs from 8:30 AM to 3:30 PM.

ATX BADD is for business analysts, solution architects, product managers, and anyone else with an interest in Business Analysis. This is a perfect event to learn techniques and practices to apply to your current projects and solutions, while earning 5 PDs/PDUs.

Members save $50 on BADD registration! If you are not a member of the Austin local chapter, join or renew today for just $35. (Note that Austin Chapter members must also be International IIBA members). If you have questions about your membership, contact us at

Keynote Speakers:


Paula Bell

The Dojo of Collaboration

In martial arts, the dojo is a respected training facility for the art.  Everyone has to be respectful to the instructor and their fellow classmates.  In the dojo, the students are there to learn the techniques, with precision, so it can be applied if there is ever a need to use it for self-protection.  The students have to work together to sharpen their techniques and skills, and rely on each other to help grow in the art.  The ultimate goal is that everyone is developing their techniques and skill sets to perform the art to perfection when needed.
The same is needed to effectively collaborate.  In order to transform businesses with powerful solutions individuals must work together.  The powerful solutions come from the diversity of the team.  However, with diversity can come challenges as you are interacting with different personalities, perspectives and mindsets.  However, you must find a way to work together to ultimately reach the goal at hand.  By working with each other, such as you do in the dojo, you are sharpening each other and leveraging each other's skills to transform your business.

This session will leverage martial arts, videos and exercises to demonstrate how to effectively collaborate to build powerful solutions for your organization:

  • The Foundation - Building the relationship
  • The Culture - How to foster a collaborative environment
  • Maintenance - How to maintain the collaborative environment and partnerships built


Steve Harper

Understanding How Engaged Connection Helps Us Succeed

In today's attention challenged world, understanding how to engage others to gain real understanding, obtain accurate right data and focus on mutually beneficial outcomes can be some of the biggest challenges we face as business analysts. Having a deeper understanding of how we communicate and how we may be perceived by others can mean the difference between success and failure.

In this  presentation, you will discover how to engage others at a level that goes beyond the typical surface connection of job title, responsibility or project scope and learn how to apply some Ripple-centric strategies to up your connection game. You will learn how to adjust your communication approach and question strategy to gain a deeper, more meaningful understanding of the people you work with and for.

Many thanks to our sponsors!